Vignette Dialog

Deliver personalized content

Vignette Dialog helps deliver highly personalized content to individual recipients through online and offline touch points. From simple campaigns to more sophisticated marketing programs, Vignette Dialog enables the easy design, execution and measurement of multipart, results-driven communications across a variety of channels.

Multi-channel customer experience

Business users can easily use its simple, graphical environment to plan, create and deploy multi-step interactive dialogues and campaigns using e-mail, Web sites, wireless technology, phone, or direct mail.

Quickly and easily define, modify and track dialogs, including managing the process, the actions and the appropriate content.

Automated program execution

Communications can become automated dialogues with personalized messages triggered by specific responses such as online registrations or purchases, survey participation, product downloads, event attendance or customer service calls. Any sequence of communications can be pre-planned to occur automatically in response to any recipient's actions.

Easily manage interactive programs

Business users can quickly and easily define, modify, track and manage interactive programs. Web sites and portals, e-mail and print, even telephone conversations can become a closely coordinated strategic platform to support critical business objectives such as improving customer satisfaction and retention.

Key features of Vignette Dialog:

• A comprehensive, automated solution
• One-to- one dialogs
• Powerful campaigns
• Open, extensible architecture
• Multi-channel customer experience