Vignette Releases Next-Generation Web Solution

New Release of Vignette Content Management Helps Organizations Improve Online Customer Interactions

AUSTIN, Texas   (25 September 2006)  

Vignette today announced the latest version of its market-leading Web content management software, Vignette Content Management. The flagship product of its Next-Generation Web suite, Vignette Content Management helps organizations improve customer interactions and build stronger brand loyalty through dynamic delivery of personalized, persuasive online content. This release enhances Vignette’s fully extensible information management and delivery solution to custom deploy in real-time, a large number of content items to multiple Web sites and devices.

An early adopter of Vignette Content Management, OneBeacon Insurance, a provider of property-casualty and select specialty insurance solutions, selected Vignette to run its Brokers’ Portal and deliver personalized, timely information to its customers via the Web.

“The latest release of Vignette Content Management reaffirms that Vignette is fully aligned with our goals and committed to providing a superior content management solution for our associates,” said Robert Gess, program manager at OneBeacon. “The advanced search capabilities and content entry options helped streamline our publishing workflows. Combined with their Portal offering, our content owners find it remarkably easy to push the right content to the right audience across multiple delivery channels.”

New Vignette Content Management features include:

• Additional options for content entry, like wizards and layouts, enabling faster input and easier alteration of information.
• Customer-driven publishing and policy enhancements to help align internal processes with end user requirements.
• Expanded search and workflow support for additional custom fields to help streamline the manipulation of data.
• Improved performance for viewing and retrieving millions of data elements to help organizations respond quickly to the growing number of end users and applications on the Web.
• Extended platform support across a range of IT environments, including HP-UX, Microsoft SQL and OpenLDAP among others, aligning key customer desires with our strategic partner’s direction.

"Organizations looking to heighten the customer experience are increasingly adding interactive functionality into their Web sites, enabling customers to not only consume but contribute content as well," said Lou Latham, principal research analyst at Gartner. "An enterprise-class Web content management solution lets organizations successfully deploy next-generation Web initiatives."

"In today's highly competitive and fast-paced world, organizations have a need to fundamentally change the way they communicate with their customers, partners and employees to gain mindshare," said Larry Warnock, chief marketing officer at Vignette. "Our Next-Generation Web solution enables these organizations to provide a differentiated, interactive experience to their customers through the use of personalized content. Vignette's software powers the Web presence for some of the most important brands in the world. This is our heritage, and we have again raised the bar in the Web content management industry."