Vignette Experience Optimization Solutions
Optimize the value of every online customer interaction using analytics, targeting and social search.
Your key constituents connect with you online every day. Are you able to learn about them? Can you turn those insights into a great first impression and an enduring relationship? Experience Optimization solutions give you these capabilities, and let you make personal connections with everyone from first-time visitors to long-standing customers.
Our solutions can observe the behavior of visitors to your site, associate it with prior behavior, and deliver up recommendations and other content that the collective wisdom of your crowd suggests is the best fit. This implicit, behavior-based personalization can be a powerful enhancement to e-commerce, search and similar online activities.
We can also help you deliver a very direct personalized experience. Experience Optimization can help you leverage all of the segmentation data that you have to deliver a true 1-to-1 experience. This explicit form of personalization can include messages and offers that are known to appeal to the group to which the individual visitor belongs.
Finally, we can give you the analytic capabilities you require to build personalization into your Web experience over time. This analysis-driven personalization provides you with insight into what is working and what has no appeal for your audience.
Deliver more engaging online experiences and make your content more useful by leveraging leading-edge technologies from Vignette.
Vignette Experience Optimization Products
Vignette Recommendations gives users the most relevant content and products based on social search. By analyzing the behavior and the most useful resources for similar users, Vignette Recommendations makes it easier to find the right content. It helps deliver a better online experience by providing content recommendations, product recommendations and social search functionality.
Omniture SiteCatalyst Analytics offered by Vignette provides Omniture's analytics technology combined with a best practices integration guide that enables organizations to measure the success of Web site and portal initiatives to ensure the most valuable content is being delivered to the right person at the right time.
Vignette Advanced Search Toolkit improves on the search capabilities that come with Vignette's Portal, VCM, DSM and Collaboration products with enhanced search capabilities delivered by a more powerful version of the IDOL engine from Autonomy.
Vignette Dialog allows interactive, personalized, multi-step and multi-channel interactions delivered via e-mail and online. With Vignette Dialog, you can design a user experience though a workflow of personalized interactions across phone, Web, e-mail and other channels.