Vignette Video Services

Using Video to drive traffic, revenues and viewer engagement on the Web

Vignette Video Services video management and delivery solution is a part of Vignette's Web Experience Platform, which provides a solid management foundation that helps many of the world's premier Web sites manage and deliver their video assets. Vignette Video Services is a set of video management APIs that can be integrated into virtually any framework, such as Enterprise Content Management and Web Content Management systems, to provide advanced video capabilities offered via a hosted solution.

Using Video to help increase revenues and visitor engagement

Vignette Video Services can increase user interaction and engagement by enabling users to select, edit and insert comments in a video segment and share these segments with others. This action, called VTagging, draws upon the viral nature of the medium and drives visitors back to your site.

• Insightful reporting
  Vignette Video Services reporting API provides valuable insights on the popularity of videos, how often these videos are shared and details around how users are interacting with the videos. The intelligence provided from these reports allows organizations to make smarter decisions about the types of advertising to include at relevant points within a video segment.
• Relevant ad placement
  The shift to video-centric sites can create incremental ad space on your site, thereby potentially increasing the amount of advertising inventory. Vignette Video Services can help organizations increase revenues through the strategic placement of popular video segments and inclusion of relevant advertising placement.
• User-generated video
  Vignette's APIs include capabilities to allow visitors to upload videos give Web site visitors a voice and a presence. The rise in the amount and popularity of user generated video provides additional opportunities for organizations to significantly engage their visitors.

Video Sharing (vTags)

Using Video to help reduce the cost and complexity of video implementations

Vignette Video Services offers organizations the opportunity to reduce the cost, complexity and time to deploy video to Web, mobile, podcast and IPTV end points.

• No third-party technology needed
  Vignette Video Services provides APIs for all aspects of video management and delivery solution that integrates into virtually any existing Web or enterprise framework. Many other video management solutions require 3rd party integrations into transcoding technologies to create a complete solution increasing the time, cost and complexity to implement the video management solution. Vignette Video Services has native transcoding capabilities included and thereby removes this potential integration complexity. In addition to a robust set of standard features, Vignette Video Services APIs can be customized to meet specific needs or requirements of your organization.
• Little or no additional hardware needed
  Vignette Video Services is a hosted solution. For our customers, this means that there is little to no need to purchase additional hardware for infrastructure build out. This removes many of the potential barriers to entry and allows organizations to quickly begin creating desirable video-centric Web experiences.

Vignette Video Services handles simple to complex video requirements

Able to handle the spectrum of simple to complex video management requirements, Vignette Video Services uses a Web interface to provide several APIs to handle all aspects of video management. Vignette provides a rich set of Web APIs to handle all aspects of video ingest, management, transcoding and delivery. The granular and rich Web API enables distinctive flexibility in the implementation and allows for deep integration into Web applications based on any language.

Administrative Web Console

Video formats continue to proliferate with no universal standard for video formats today. Vignette Video Services understands this complexity and allows customers to create "recipes" for video transcoding that meet the needs of their business. Vignette Video Services can ingest a wide range of origin formats and transcode those video assets to most popular online Web, mobile and portable device formats that are compatible with Media Players used by that organization. Customers can choose from a range of pre-existing recipes for common output formats or customize recipes for specific encoding options to control quality and compression.

Vignette Video Services has a flexible approach to Players. While many video management solutions offer limited customization of the Player, Vignette Video Services allows customers to have full control. Vignette provides Flash libraries that allow video play out functionality to be integrated into. Vignette Video Services provides a robust Flash Player that includes features such as sharing video segments and obtaining the embed code. Some additional custom options include creating customized Flash Players with a branded look and feel to enable design consistency within the rest of the Web experience.

Embeddable Flash Player