
Online marketers have to attract audiences and use their Web sites to engage in meaningful conversations that lead to customer conversion, long term loyalty and ultimately profitability. That means they don’t have time to learn complicated Web content management and delivery tools … they need to focus on their message and getting the job done.
Vignette’s Web experience solutions provide a powerful way for marketers to engage in meaningful interactions online whether they need to publish rich content, analyze Web traffic or interact via social media on their sites. Available later in 2009, Vignette Content Management 8.0 marries the sophistication and scale of the world’s pioneering Web content management system with an intuitive user interface that can help dramatically improve an organization’s agility.
What makes it so easy to use? Countless hours of research and usability testing make VCM 8.0 a surprisingly simple way to harness the power of years of Web content management and delivery best practices.
I have been impressed with the enhancements I’ve seen in the Vignette Content Management 8.0 previews. Vignette is clearly focused on building a next-generation, intuitive user interface that will allow companies to increase productivity and quickly deliver fresh content to audiences – all while maintaining strong control over branding and messaging. I think that the release of VCM V8, along with Vignette’s existing capabilities, will extend Vignette’s leadership in delivering excellent Web experiences online.
— Mike Plonski, Technology Executive, Former CIO Martha Stewart Omnimedia
Are you an online marketer? Do you want to learn how other online marketers are taking their Web properties to the next level – making them a real competitive advantage?
Vignette and Frost & Sullivan, a leading analyst firm dedicated to growth, innovation and leadership, have partnered to bring you an educational series to help you turn your Web properties into a competitive advantage. To see the articles, podcasts and Webcasts we’ve done so far, or to sign up for the rest of the series, visit our Web Experience Excellence site!